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Vow Financial has won the MFAA award for Wholesale Aggregator of the Year for the second time running - and lays the blame squarely at the feet of its 'every opportunity' earnings diversification strategy.
CEO Tim Brown said winning the award confirms the strategy is the correct one.
"Initiatives such as Vow Wealth, Vow Legal and Vow Leasing are proving attractive to many of our brokers," he added.
"What makes winning this award for two successive years all the more meritorious is the fact Vow only has been eligible for the awards for the past two years," Brown said.
Earlier, he told the MortgageMix that to differentiate themselves aggregators should add new products to their brokers businesses to offset lower revenues when traditional business is flat.
The MFAA awards were held on Friday night at the Westin Hotel in Sydney before more than 400 industry participants.
Vow Financial: New products, new income streams - Aggregators intent on differentiating themselves should add new products to their brokers businesses to introduce extra income streams, Vow Financial's Tim Brown has said.
Vow goes legal route to keep its promise - Aggregator Vow Financial has launched Vow Legal to provide online conveyancing and other legal services for its broker and financial planning network.
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